We selected two National Geographics, one from 1954 and the other from 1957, as well as a Dalton Yearbook, from 1963. The National Geographics clearly reflect the time, through articles and advertisements. Through them, we clearly see many of the important values of the 1950's. Advertisements targeted families. Popular ones showed families bonding and vacationing, happily camped out in tents-just, advertisers hoped, what they needed. Other ads also targeted families, offering deals on encyclopedias or books, as well as children happily perched in front of a television set. Even the articles showed this idea of happy families. One, on maplesugaring, showed kids and adults gleefully gathered around a tub of snow, making candy. Advertisers also sought out women, showing wife-ly figures ecstatically opening an oven, sending the message that women needed their product to be happy. The magazine itself reflected on a woman's role as a housewife-out of the many authors who wrote articles for both issues, only one was a woman. The articles said more about the current academic interests of the time, less than the social changes. Some articles, for example, covered topics like the Ice Age or bluebirds. As for the layout of the magazine itself, color seemed to be a main feature. The cover, while listing academic articles, also specifically highlights how many pictures and illustrations are in "living color".
    The Dalton Yearbook also reflects the time at hand. In the back, there is an advertisement for the Diner Club credit card, which was the very first credit card. The theme of the yearbook is Alice in Wonderland-perhaps a play on words, showing the idea that the 1950's are an ideal "wonderland". The styles and feel of the yearbook itself are on the edge of the 1950's and 1960's, showing the transitional feel of that time.
 

   The Dalton Yearbook also reflects the time at hand. In the back, there is an advertisement for the Diner Club credit card, which was the very first credit card. The theme of the yearbook is Alice in Wonderland-perhaps a play on words, showing the idea that the 1950's are an ideal "wonderland". The styles and feel of the yearbook itself are on the edge of the 1950's and 1960's, showing the transitional feel of that time.